Uncover the Mobile Universe with AI‑Powered Intelligence

Turn billions of signals into strategic advantage. Reveal hidden audiences, trace their real‑world journeys, anticipate their next moves and ignite unstoppable growth across every channel.

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3.5B+devices
25,000+audience segments
60–90%cross‑device recognition accuracy
Services

Our Services

  • 01

    Customer Research

    Profile your target audiences using rich demographics, psychographics and behavioral data from mobile and online signals.

  • 02

    App & User Analysis

    Examine user engagement and retention across mobile apps to identify patterns, preferences and growth opportunities.

  • 03

    Point‑of‑Interest & Footfall Analysis

    Map visitation patterns in physical locations to understand catchment areas, using geolocation data to understand footfall drivers.

  • 04

    Tourist Traffic Research

    Map tourist flows and visitation patterns to optimize marketing and operational decisions for travel and hospitality.

  • 05

    Mobile Advertising Trends

    Track emerging ad formats, channels and competitor activity to stay ahead of the market.

The Platform

Our Data Marketing (DM) platform is calibrated for digital marketing professionals to enhance their understanding and achieve better results in media buying activities. It unifies cross‑device signals, partner data and geolocation intelligence.

Built for marketers, it makes audience creation, segmentation and activation simple while scaling effortlessly from one‑off bursts to enterprise campaigns.

With access to over 3.5 billion devices and more than 25,000 audience segments, our device graph provides unparalleled reach and granularity.

Powered by AI‑driven insights, Tekma activates your audiences across major DSPs, ensuring your message reaches the right people wherever they are.

Data Collection

We collect data from all available sources including mobile devices, desktops and private databases, using innovative methods to track varying predefined attributes from geographics to demographics, psychographics and more.

Data Processing

Segmentation is the core of our data processing capabilities, enabling us to offer a wide spectrum of analysis from base operators to recency & frequency at segment level, constraint conditions and other complex settings.

Our solutions are compliant with the General Data Protection Regulation (GDPR) applicable in all European Union countries.

AI & Data Edge

Tekma’s AI engine delivers real‑time analysis, customizable models and rapid prediction of user behaviour. Our algorithms ingest billions of signals every day to forecast customer actions and optimise campaigns, reducing guesswork and enabling smarter decisions. By using mobile advertising IDs instead of cookies, Tekma achieves cross‑device recognition accuracy in the 60–90 % range while complying with GDPR and IAB standards. Massive datasets power the creation of precise audiences and actionable recommendations.

Partners

Amplify Your Reach with Our Partner Ecosystem

We partner with well‑known DSPs and SSPs to deliver your message to the right people. These collaborations extend your reach across mobile, social, CTV and programmatic channels and provide access to thousands of premium apps and publishers. Our ecosystem ensures quality inventory, brand safety and expanded campaign impact.

01

DSP Integrations

Activate campaigns across top demand‑side platforms.

02

Data Partners

Enrich your audiences with trusted third‑party data sources.

03

Global Reach

Engage customers worldwide through our network of mobile apps and publishers.

Success Stories

Retail Growth

Using geolocation targeting and behavioural data, a boutique retailer achieved a dramatic uplift in foot traffic and sales, proving the power of precise audience activation.

— Marketing Director, Boutique Retailer

Tourism Lift

By mapping tourist flows and optimising ad spend across mobile and CTV channels, a travel partner enjoyed record bookings and ROI during the peak season.

— Chief Marketing Officer, Travel & Hospitality Company

App Engagement

Our behavioural insights increased user retention and in‑app engagement for a mobile gaming client, turning casual players into loyal customers.

— Product Manager, Mobile Gaming Studio

Ready to get started?

Tell us about your marketing goals or ask any questions. We’ll tailor a solution for you.

Contact Us